The method was based on consumer perception, a comparative study was done on 43 participants over a period of 1 week versus a competitor. A questionnaire was distributed to them. They were requested to use Instant Bright Micellar Water Fragrance Free as mentioned on the pack and to compare its efficacy with the competitor.
Number of wipes count needed to completely remove makeup
There was no significant difference between the number of wipes used to remove make-up for Eyes, Lips, and Face versus the competitor.
Beesline removes
Descriptive findings are reported on a 5-point scale where 0= minimum detectable amount, 5= maximum detectable amount
Efficiency in Removing Makeup
After-feel
Beesline - Competitor
Texture
Beesline |
Competitor |
|
Light on the skin |
3.73 ±1.16 Very much |
3.16 ± 1.85 Moderately |
Fast absorbance |
3.73 ± 0.45
Very much |
3.77 ± 0.81
Very much |
Stickiness |
1.60 ± 0.91 Not at all |
1.98 ± 1.42 Slightly |
Beesline Instant Bright Micellar Water Fragrance Free has proven its effectiveness in removing makeup, purifying and brightening skin according to consumer perception of 43 volunteers.